We are a Wellington-based web design and web development agency, providing fresh, creative digital services to businesses who want to grow online. Our team of designers have a passion for creating unique, vibrant web designs for our clients. We use the latest in technology to create custom web that are tailored to your business. Our websites not only look appealing and modern, they are also optimized to ensure your website ranks well on all search engines so your website becomes a powerful marketing source for your business.
It is our mission to provide you with the best possible website that will meet the needs of your business.
Hosting can be an intimidating subject. If you’re not overly tech savvy, it’s difficult to even fully understand what hosting is, let alone know what the different types are!
There are many different types of hosting, but we’re going to focus on two of them: Shared hosting and Virtual Private Server (VPS) hosting:
Shared hosting
Shared hosting is a type of hosting plan which can house thousands of websites on a single server. It is known to be the most affordable web hosting option on the market. Shared hosting is similar to living in an apartment. It is similar in the notion that there are a lot of people sharing limited resources.
When you rent an apartment, you agree to share the pool, the parking lot, the gym and so much more. When you purchase a shared hosting plan, you agree to share bandwidth and storage space with all the other tenants of the server. This also means that you are directly affected by the actions of other tenants on your server. In an apartment, if your neighbor is being too loud at night, you can hear them through the walls. In a hosting environment, if another tenant of your server is occupying too much of the server’s storage then you might find the speed of your site slowing down.
VPS hosting
VPS hosting is a hosting service which houses websites in dedicated sections on the server. It is very similar to owning a condo. There are still several amenities which are shared, but you are responsible for the property maintenance and repairs. but at Geeky Webmaster we manage that for you.
With owning and living in a condo, there are generally fewer people. This allows more breathing room. VPS hosting is very similar as there are fewer people on each server. It allows you to customize your dedicated section of the server to your website requirements. You still share some of the amenities with other neighbors, but you are not as restricted. This allows you to have more power and flexibility.
Conclusion
Speed
Most shared hosting servers can host thousands of websites on one server. This negatively affects the overall speed of your website. If you receive a huge traffic spike or your website goes viral.
Security
Security is a concern with shared hosting. Since your website is on a server with possibly thousands of other websites, there is no way to confirm that all security updates and maintenance tasks have been completed across each individual website. This can lead to a security risk as it is not possible to manage every CMS or the security of every website on the same server.
Unfortunately, it is not possible to perform server customization on shared hosting due to the ramifications that it could have on other customer websites. Due to this, you are required to use the standard server configuration.
One major advantage of VPS hosting is higher performance with increased bandwidth and resources. This allows your website to load at superfast speeds and for your viewers to experience optimal performance. VPS hosting is also great if you’re looking to grow your site.
Think of it as an investment – you want to pick a plan that matches your ambitions, not just one for the here-and-now.
This is the main reason why we use VPS Server at Geeky Webmaster.
Responsive website design allows your content to flows seamlessly like water across multiple devices hence increasing engagement & effectiveness.
You’re LOOSING on 67% OF YOUR opportunities
This is such a huge price you’re paying just because your website is not responsive to different screen sizes. Responsive website design works as both, on page and off page strategy.
Mobile friendliness of a website recognized by major search engines as a strong ranking signal. By optimizing your website for tablets and smartphones in addition to PCs, you attract more traffic, more engagement and generate more leads.
Explore The Essentials Of
Responsive Web Design Services
Almost many people today find it comfortable and stay productive to search online on touch screens as they get even busier than ever. Since it becomes essential to draw the attention of potential clients to your services, a website must be fit for all devices crafted with different configurations.
Our Responsive web design gives you the most desirable output and viewing experience as it gets optimized with respect to the resolution and the aspect ratio. The design approach enables one for better readability and navigation without actually scrolling,
panning or re-sizing the screen. The fluid grid concept that uses units such as percentages brings in much more and enhances your experience.
Why your Business need a Responsive Website
To reach out to mobile and tablet users, stay with the trends of mobile web searches.
Add flexibility in customer engagement through mobile devices.
Stay ahead of your competition.
To increase conversion rates and overall traffic.
You can Expect us to deliver best services
RESPONSIVE WEBSITE DESIGN: FOR AN INCREDIBLE USER EXPERIENCE
Go beyond the traditional boundaries of the web and explore a whole new world of Responsive Web Designs, designed to perfectly fit any browser operated device
If your website not responsive, you’re doing it wrong. We create a dynamic viewing experience for easy reading and navigation. We’ve been making our websites responsive and adaptive for years now. That’s part of our mobile-first, design-first mantra. We build fast-loading, highly optimized experiences that will work across a wide range of devices. This responsive website is a perfect example. Play with the window size to see what it looks like on mobile screens.
Get services from our highly committed responsive development company to experience the change. Feel free to disclose your ideas so that we can transform into a responsive design and users will anticipate for.
Some time back I came across an anonymous post on Quora that was actually a revelation by an entrepreneur. This was an answer to the question….
“How often does an entrepreneur have to deal with depression?”
In answer, the entrepreneur spilled out the beans, which went something like this…
“I started having difficulty concentrating and making decisions. I could not remember details. I was always tired as if a vacuum cleaner was sucking out my energy. Instead, I was filled with guilt and worthlessness. I would keep awake or sleep late into the afternoon. I was losing interest in what I loved doing. I lost my appetite for food, games and was constantly anxious with an empty feeling.”
However, the entrepreneur did get back his self-worth sometime later and has now launched his third start-up.
Startup Depression – one of the most common experiences
It’s not easy to build your company. The journey is of course rewarding but it takes its toll. Many find it psychologically vexing. We often accord Hero status to successful entrepreneurs. We idolize the Elon Musks and the Mark Zuckerbergs of the world. However, there are secret demons that they also harbor and fight against, in private. Not many are aware of the huge moments of despair and near-debilitating anxiety, before they strike it big. Some even combat suicidal tendencies.
This is quite evident in the deeply personal post of Ben Huh, the CEO of the Cheezburger Network Humor Websites titled “When Death Feels like a Good Option.” Its, the CEO reveals his misgivings, when he couldn’t make it.
Others who have gone down that road include:
– Ilya Zhitomirskiy: Co-founder of user-owned, non-profit social network, Diaspora, he was just 22 when he called it quits.
– Dan Haubert, the co-founder of TicketStumbler, also YC Alum was only 25 when he committed suicide.
– Aaron Swartz, the developer of RSS and Reddit, become a digital activist that drove him to take his own life.
In an imperfect world, there are also people like Sean Percival who are ready to extend help to such misguided souls. The former vice president of MySpace and also the co-founder of Wittlebee, a children’s clothing startup, on his website you’ll stumble on pieces like “When It’s Not All Good, Ask for Help.” He has spoken about how he himself has been a victim of depression and was offered help by a kind stranger, who said, “If you’re about to lose it, please contact me.”
Mental stress is the hidden cost of entrepreneurship
Suicide may be the last resort of entrepreneurs who accept failure. But it does not resolve anything. Establishing a start-up is definitely stressful and might cause a whole lot of emotional turbulence. The risk of failure is also high in almost three out of every four venture-backed startups. Nevertheless, you have to move on.
Remain calm while in a crisis
You are the captain of the ship. You cannot afford to appear weak in front of your crew. Your business is something that starts with you and ends with you. Your personal side has to be necessarily detached from your company. When there is a crisis instead of getting stressed, it is important to draw out a map, mark up your destination and figure out how to get there. The journey of entrepreneurship is definitely a roller coaster ride. but you have to learn to clear the obstacles to reach your destination.
How not to let go of things not in your control?
This is what you need to do:
Make it a point to spend some quality time with your loved ones
Take help when needed.
Set a limit for the amount of money that you are going to invest. Even when you are borrowing from your family members or your friends, make sure they give you only the kind of amount they can afford to lose.
Make sure your lifestyle includes a healthy diet, some cardiovascular exercises and adequate sleep.
Focus on the dimensions of your life that are not related to your work. It could be raising a family, goin
g for dancing on weekends, being a part of the board of a local charity or building model rockets in your back yard. You need to try and achieve success in these areas too.
Do not hesitate to express your feelings, whether you are at home or at office. Being vulnerable does not make you weak. People can see through you when you try to mask your emotions.
Psychological challenges are a part of your journey as an entrepreneur. The more challenges you face, the less intimidating they become. So shake off the fear, recognize yourself, work hard and very soon you will reach your goal!
One of the questions that we often get asked is: Why should I use WordPress?
Isn’t my old site good enough? Why do I need to switch to WordPress from another platform? If you’re asking these questions, then you’re at the right place. In this article, we will share important reasons why you should use WordPress.
WordPress dominates the content management system market, with 60% market share
WordPress is not just the most popular CMS, it actually blows the competition out of the water. Usage statistics from W3Techs WordPress is used by 59.6% of all the websites that use a content management system (CMS). The second most used CMS, Joomla has a 5.9% market share. Closely followed by Drupal, with a 4.9% market share and Magento’s 2.8%.
Due to it’s robust features, many of the top brands use WordPress to power their websites including:
WordPress makes content creation as easy as typing in Word
If you can create a text document in Microsoft Word, you can create a formatted post in WordPress. Forget complicated code – formatting your text in WordPress is as easy as clicking a few buttons, just like your favorite text editor.
WordPress is SEO Friendly
WordPress is written using standard compliance high-quality code and produces semantic markup. In non-geek terms, this makes Google and other search engines love WordPress.
This is why WordPress sites tend to rank higher than others in search engines.
By design, WordPress is very SEO friendly out of the box. You can also use WordPress SEO plugins to further optimize your website.
Google is penalizing sites that aren’t mobile-friendly by ranking them lower on their result pages.
With WordPress, you don’t have to overhaul your entire site to make it accessible on tablets and smartphones, since most themes are automatically responsive. WordPress also has an option for websites to be viewed in “mobile view” for themes that aren’t responsive.
WordPress is Safe and Secure
WordPress is developed with security in mind, and it is considered to be a very safe and secure platform to run a website. However, just like the real world, the internet can be an uncertain place.
There are intruders out there who want to get their hands on as many sites as they could. To protect your WordPress site, there are a few simple things that you can do to make it even more secure.
WordPress Can Handle Different Media Types
WordPress is not just limited to writing text. It comes with a built-in media uploader to handle images, audio, and video files.
WordPress supports Embed enabled websites which means you can embed YouTube videos, Instagram photos, Tweets, and Soundcloud audio by just pasting the URL.
Pros
ADD TESTIMONIALS
Having testimonials on your website about products or services is a great selling tactic. There are several plugins available that make it easy to publish customer testimonials and reviews. Some of them offer widgets that show reviews about your business on a scroll.
PUBLISH CONTENT IMMEDIATELY
If you lack patience, nothing is stopping you from publishing each and every post with a click of your mouse! And best of all, if you have the WordPress app on your smartphone or tablet, you can publish your post from anywhere, anytime!
NO NEED TO LEARN HTML CODE
Unless you want to that is. You can create content using WYSIWYG (What-You-See-Is-What-You-Get), meaning you can easily create pages and posts without having to know HTML.
WORDPRESS KEEPS IMPROVING
Thanks to its open source coding and innovative developers, WordPress keeps improving as the years go by. Whether the WordPress staff are adding new features, developers are creating new plugins, or coders have programmed new features to customize your site, the CMS keeps evolving for the better.
Summary
As you can see, you can use WordPress for a personal or commercial website, and there’s very little you can’t do with this powerful content management system.
At Geeky Webmater we provide managed pro hosting, which mean you do not have to worry about maintaining the WordPress, ts plugins or any backup. It all covered under our very affordable packages. You just manage the content and we will take care the rest.
SEO stands for Search Engine Optimization, which is the practice of increasing the quantity and quality of traffic to your website through organic search engine results.
What goes into SEO?
To understand the true meaning of SEO, let’s break that definition down and look at the parts:
Quality of traffic. You can attract all the visitors in the world, but if they’re coming to your site because Google tells them you’re a resource for Apple computers when really you’re a farmer selling apples, that is not quality traffic. Instead you want to attract visitors who are genuinely interested in products that you offer.
Quantity of traffic. Once you have the right people clicking through from those search engine results pages (SERPs), more traffic is better.
Organic results. Ads make up a significant portion of many SERPs. Organic traffic is any traffic that you don’t have to pay for.
How SEO works?
You might think of a search engine as a website you visit to type (or speak) a question into a box and Google, Yahoo!, Bing, or whatever search engine you’re using magically replies with a long list of links to webpages that could potentially answer your question.
That’s true. But have you ever stopped to consider what’s behind those magical lists of links?
Here’s how it works: Google (or any search engine you’re using) has a crawler that goes out and gathers information about all the content they can find on the Internet. The crawlers bring all those 1s and 0s back to the search engine to build an index. That index is then fed through an algorithm that tries to match all that data with your query.
There are a lot of factors that go into a search engine’s algorithm
The O part of SEO(optimization) is where the people who write all that content and put it on their sites are gussying that content and those sites up so search engines will be able to understand what they’re seeing, and the users who arrive via search will like what they see.
Optimization can take many forms. It’s everything from making sure the title tags and meta descriptions are both informative and the right length to pointing internal links at pages you’re proud of.
Higher ranking, relevant visitors and more customer!
Get your website to the top of the search results with our result focussed & cost effective SEO Services.
We aim at enhancing your organization’s online presence and work towards improving your site’s rankings on Google and other prominent search engines by leveraging proven digital marketing techniques and tactics. Every campaign we work on is entirely bespoke to your business and it helps us ensure that we deliver high quality, targeted traffic to your site through our range of SEO services.
Our strong & successful SEO strategy
Technical SEO audit
We execute a technical audit of your site to determine problems. It includes a thorough look of your website that helps us to discover flaws that are avoiding your website from ranking. We use resources like SEMrush Site Audit, Ahref Auditing Tool, and Google Webmaster Tool.
Keyboard research
Keyword Research is very important because it lets you attract your relevant visitors. Being an organic search engine optimization (SEO) services company we know what relevant keywords can do for business. Our keyword analysis to come up with the most proper keywords to steer your website to the right direction. To execute keyword research, we use tools like Google AdWords Keyword Planner and Bing Keyword Research Tools.
On-site optimization
If you give us with your website we will guarantee that we take a full review of the entire website, for example keywords and also the content. Not just this, but we can also guarantee website includes all On site factors accurately such as Title, Headings, Page Speed, URL Structure, Schema etc and many other. We always work in order to all the work will be completed correctly & your complete website will perform wonderful throughout Google and all other search engines. Therefore obtaining the latest SEO trends is a needed part in any SEO Services.
Competitor’s analysis
A significant competitive research is a key to cut via the clutter and place your brand at the top. A extensive competitive gives you a better picture of where you stand and what you need to do to increase your stature. We perform competitor’s analysis to determine the things you are missing on to get on top.
Quality link building
We make your website popular in your niche by making high-quality backlinks to improve your site, Link Building is something that has the possible to sustain your site on higher search engine rankings in a long haul. We build backlinks through numerous off-page optimization SEO techniques such as Guest Articles, Business listing on high authority sites, Infographic submission, and others.
What is SSL and why SSL is a big deal for websites?
Have you ever noticed that some URLs start with "http://", while others start with "https://"?
Maybe you noticed that extra "s" when you were browsing websites that require giving over sensitive information, like when you were paying bills online. But where'd that extra "s" come from, and what does it mean? To put it simply, the extra "s" means your connection to that website is secure and encrypted; Any data you enter is safely shared with that website. The technology that powers that little "s" is called SSL, which stands for “Secure Sockets Layer.”
As a consumer, you always want to see https:// when visiting any site you trust with your essential information. As a marketer, you'll want to make sure you have an SSL or two for your audience.
So let's talk about why SSL is a big deal.
What is an SSL Certificate?
SSL is the standard security technology for establishing an encrypted link between a web server and a browser. This link ensures that all data passed between the web server and browser remain private
These are digital certificates that are the foundation for strong internet security. It protects sensitive data from being exchanged when it’s not warranted. This is done by establishing an encrypted connection between an individual’s computer and your website. These are becoming more and more important in the digital era, and are a must to have for new businesses.
When you land on a page that has a form you filled in and hit "submit" for, the information you entered can be intercepted by a hacker on an unsecure website.
This information could be anything from details on a bank transaction to what you enter to register for an offer. In hacker lingo, this "interception" is often referred to as a "man-in-the-middle attack."
One of the most common ways an attack happens is this: A hacker places a small, undetected listening program on the server hosting a website. That program waits in the background until a visitor starts typing information on the website, and it will activate to start capturing the information and then send it back to the hacker.
A little scary, right?
But when you visit a website that's encrypted with SSL, your browser will form a connection with the web server, look at the SSL certificate, then bind your browser and the server. This binding connection is secure to ensure no one besides you and the website can see or access what you type.
This connection happens instantly, and in fact, some suggest it's faster than connecting to an unsecure website. You simply have to visit a website with SSL, and voila: Your connection will automatically be secured.
An SSL is security technology. It's a protocol for servers and web browsers that makes sure that data passed between the two are private. This is done using an encrypted link that connects the server and browser.
Companies that request personal information from a user, such as an email address or payment information, should have SSL certificates on their website. Having one means that the details you are collecting are private and ensures the customer that when they see that padlock and "https://", their privacy is safe.
SSL certificates are categorized by the level of validation and encryption provided or the number of domains or subdomains under the certificate. There's three types of certificates you can earn depending on the SSL you obtain. Let's talk about them in more detail.
Google Considers SSL Certificates Essential to Websites
One of the areas where new businesses put most of their efforts is to rank well on Google. While there are many aspects to this, one of them is the trustworthiness of your website. Google places a high level of trust on SSL certificates for both individuals and corporations. In fact, it has rolled out a feature in its Chrome browser that displays websites without SSL certificate as “not secure”. This can make you come across as fishy and will not help in establishing good relations with your visitors.
When a website has an SSL certificate properly installed on its server, a small green lock will be shown to the left of a website URL in the browser and https will be in green as well.
These certificates are essential as they are used to secure data transfer, credit/debit card transactions, individual logins, and other important information. They provide a sense of security to customers and make visitors more likely to stay on a website for longer periods of time.
Protects From Information Theft
Any information submitted to a website goes through a channel of computers before it reaches the intended party. If SSL is not properly installed on the website’s server, the chances of this information being stolen are higher. SSL encrypts the information making it readable only to the party it is intended for. The way this is done is, it adds random characters to the submitted information which can only be accessed with an encryption key. The information is useless for those without the key.
A Must For Online Transactions
If you are an eCommerce business or if you require your customers to pay for your products or services online, then an SSL certificate is a must. In fact, it should be with an encryption of at least 128-bit. It is one of the first things you should consider getting done when building your website.
A Sense of Security
The green lock and green https gives people a sense of security when visiting your website. With identity theft on the rise, information security is more important than ever. SSL certificate ensures you keep everyone’s information safe, which builds confidence in people who are visiting your site.
An Absolute Must in 2018
To ensure safer browsing in 2018, Google flagged any website that doesn’t have SSL certification by the end of 2017. This change has affected every single website and not just websites that deal with online payments or are selling something. Whether you’re a lawyer, a restaurant owner, a dentist or whether you are building your personal website, don’t get mistaken thinking this change doesn’t apply to you.
Maintaining an online presence is not an easy job. So take the right steps to avoid making it tougher than it already is. Ensure that your website has top quality security available.